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Lubetkin's Other Blog Podcasts

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LOBP-SNCR2Binhammer: Lubetkin's Other Blog Podcast - SNCR #2, Richard Binhammer of Dell Computer

In this second in a series of special episodes of Lubetkin's Other Blog Podcast recorded during the New Communications Forum of the Society for New Communications Research, we present SNCR Senior Fellow John Cass interviewing Richard Binhammer of Dell Computer. Richard Binhammer, left, and John Cass, SNCR Senior Fellow (Lubetkin photo) This program was recorded April 23, 2008 at the New Communications Forum in Santa Rosa, CA. Download the podcast here (95.7 mb stereo MP3 file, 0 ...

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LOBP-SNCR1Jaffe: Lubetkin's Other Blog Podcast Special SNCR Episode #1, Keynote Address by Joseph Jaffe at New Communications Forum, 4/2008

In this first in a series of special episodes of Lubetkin's Other Blog Podcast, we present the keynote presentation at the New Communications Forum in April 2008 by Joseph Jaffe, president and chief interruptor of crayon, a new marketing company. This program was recorded April 22, 2008 at the New Communications Forum in Santa Rosa, CA. Download the podcast here (139 mb stereo MP3 file, 01:41:52 duration). Send comments to steve@professionalpodcasts.com or call our podcast comment ...

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LOBP Podcast #37: Audio from An Evening with Peter Shankman, 5/12/08, River Communications Group

In this special edition of Lubetkin's Other Blog Podcast, we present the audio soundtrack from the vidcast being distributed at http://professionalpodcasts.blip.tv/file/920310/. In his May 12 appearance at the River Communications Group, Peter Shankman, CEO of The Geek Factory and author of Can We Do That? -- Outrageous PR Stunts that Work, and Why Your Company Needs Them, discusses the importance of social media for professional communicators, and explains how to differentiate you ...

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LOB Podcast #36: Doug Hay of Expansion Plus discusses search engine optimization at Third Thursday in New York, March 20, 2008

This podcast features a live remote recording from the inaugural meeting of Third Thursday New York at the Heartland Brewery, Fifth Avenue and 34th Street (Empire State Building), New York. The presenter was Doug Hay, President and Principal of ExpansionPlus, an online PR and marketing firm based in Los Angeles, who spoke about search engine strategies. We also interview Richard Nacht, host and founder of the Third Thursday New York group, and discuss the upcoming New Communications For ...

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LOB Podcast #35: Seminar Panel, "An Evening of New Media Myth Busting," Rowan University, 2/13/2008

This podcast features a seminar recorded live at Rowan Hall, Rowan University, Glassboro, Gloucester County, New Jersey, on February 13, 2008.   The panel, "An Evening of New Media Myth Busting," was sponsored jointly by Rowan University's Advertising/Public Relations Department, the Rowan Ad Club, the Rowan PRSSA, and the Philadelphia Chapter of the Public Relations Society of America. Panelists are: Adam Roberts Director, Media Services Digitas Health ...

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LOBP#34: Jeff Pulver Social Media Breakfast, Philadelphia

This podcast features a report on the breakfast for social media devotees hosted by Jeff Pulver in Philadelphia on January 31, 2008. Steve attended along with about 50 other social media users including bloggers, podcasters, videobloggers, web designers and others. Steve interviewing Jeff PulverMore photos at Steve's Flickr site Download the podcast here (17.4 mb stereo MP3 file, 00:12:42 duration).Send comments to steve@professionalpodcasts.com or call our podcast comment lin ...

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Employees are our greatest asset...except when.

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LOBP#33: Podcast of PRSA Philadelphia Chapter Ethics Panel, 9/20/2007

This podcast features a panel discussion on ethical practice for public relations professionals, held at the National Constitution Center in Philadelphia on September 20, 2007. The program was sponsored by the Philadelphia Chapter of the Public Relations Society of America.Panelists were: Christopher Bauer, president of Bauer Ethics Seminars Former Philadelphia Managing Director Phil Goldsmith of Goldsmith Kahn and Associates Dave Frankel ...

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The Doctor's Avatar will see you now...

Did you know why men frequently choose female avatars (graphic representations of themselves) in online virtual worlds? Dan Gottlieb had a guest with the answer yesterday on WHYY.Dr. Dan Gottlieb is the Cherry Hill-based psychologist with the award-winning "Voices in the Family" show on local NPR affiliate WHYY-FM, had a great discussion Monday with researchers looking at the psychological impact of virtual worlds like Second Life.His guests included Dr. Craig Kerley, who actually has a pra ...

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LOBP#32: BlogPhiladelphia Short Report 7/16/2007

This podcast features excerpts from interviews conducted during BlogPhiladelphia on July 12-13, 2007.We interviewed several participants and organizers of the conference for their reactions. We'll have a longer program later this week, but this podcast will give you some highlights of the conference.Here are some photos: Steve recording live on-site podcast interviews. (Jason Smith Photo) Carl Lavin, deputy managing editor for ...

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LOBP#31: PRSA/Philadelphia Presentation: Philadelphia Inquirer's Business Coverage with Business Editor Tony Gnoffo

This podcast features a presentation by Tony Gnoffo, recently named business editor of the Philadelphia Inquirer. The program was recorded June 12 at the PRSA/Philadelphia Chapter luncheon at the Union League Club in Philadelphia. After Tony's presentation, he takes questions from the audience of PR professionals in a Q&A session moderated by PRSA/Philadelphia Chapter vice president Jonathan Morein.Maribeth Roman Schmidt introduces Tony Gnoffo, business editor of the Philadelphia InquirerTo ...

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LOBP#30: Central PA PRSA Panel on The State of the Media 2007

In this podcast we present a panel discussion recorded May 17 in Harrisburg Pennsylvania, sponsored by the Central Pennsylvania Chapter of the Public Relations Society of America. The program was "The State of the Media 2007," a panel about the future of the news media. The panelists were:Mark Jurkowitz, associate director of the Project for Excellence in Journalism, part of the Pew Research Center in WashingtonCate Barron, Managing Editor, Harrisburg Patriot-NewsWilliam Bova, Vice Presiden ...

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LOBP#29: Short Excerpt from Journalism Panel, ICI Conference, Washington

In this podcast we present brief excerpts of comments made at the Investment Company Institute's General Membership Meeting in Washington in May.Speakers wereJohn Byrne, executive editor of BusinessWeekGordon Crovitz, publisher of The Wall Street Journal. Download the podcast here (6.34 mb stereo MP3 file, 00:04:34 duration).Keywords: lubetkin,cherry hill,ici,crovitt,byrne,businessweek,wall street journal,dow jones,washington

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LOBP#28: PRSA Philadelphia 2007 Kickoff Meeting, 1/24/2007

In this podcast we present the PRSA Philadelphia Chapter Kickoff Meeting for 2007, featuring chapter officers explaining the value of a PRSA membership, the programming planned for this year, and special focus on host committee activities for the PRSA International Conference, which comes to Philadelphia later this year. The program was recorded January 24, 2007 at the Union League Club in Philadelphia. Maribeth Roman Schmidt, 2007 Chapter President, introduces the program. .(Steve Lubetkin ...

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LOBP#27: Remembering President Gerald Ford, 12/27/2006

Noting with sadness the passing of President Gerald Ford, we wanted to add a light moment to everyone's memories of the 38th president.In this very short podcast we present an aircheck excerpt fromTom Snyder's "Tomorrow" show, a late night talk show broadcast on the NBC television network in the 1970s. On April 17, 1976, Snyder opened the broadcast with a blooper of President Ford being introduced at the Daughters of the American Revolution convention in Washington. Snyder's introduction is ...

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LOBP#27: Remembering President Gerald Ford, 12/27/2006

Noting with sadness the passing of President Gerald Ford, we wanted to add a light moment to everyone's memories of the 38th president.In this very short podcast we present an aircheck excerpt from Tom Snyder's "Tomorrow" show, a late night talk show broadcast on the NBC television network in the 1970s. On April 17, 1976, Snyder opened the broadcast with a blooper of President Ford being introduced at the Daughters of the American Revolution convention in Washington. Snyder's introduction i ...

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BofA Song gets topped...

Lucy Kellaway in  today's Financial Times gives her awards for the worst business jargon of 2006, and in it she includes the following corporate song: "And now for something a little bit special. This is an award for Company Song So Awful I Was Positive It Was a Spoof. The outstanding winner in this category is Shell. Its song is called “Growing and Winning” and is set to “We Are the World”. “We have moved on, growing day by day/S ...

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BofA Song gets topped...

Lucy Kellaway in  today's Financial Times gives her awards for the worst business jargon of 2006, and in it she includes the following corporate song: "And now for something a little bit special. This is an award for Company Song So Awful I Was Positive It Was a Spoof. The outstanding winner in this category is Shell. Its song is called “Growing and Winning” and is set to “We Are the World”. “We have moved on, growing day by day/S ...

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LOBP#26: Remembering Max Soliven, Filipino Journalist and Newspaper Publisher, 12/9/2006

In this podcast we present excerpts of remarks by Max Soliven, publisher of the Philippine Star newspaper, from his presentation to the Public Relations Society of the Philippines at the 13th National Public Relations Congress in Manila on September 28, 2006. I met Max when we both spoke to the PRSP conference, and was impressed to learn of his journalistic career, which began when Vietnam was still called Indochina. As a "newsman in the trenches," Max covered the French military disaster i ...

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LOBP#26: Remembering Max Soliven, Filipino Journalist and Newspaper Publisher, 12/9/2006

In this podcast we present excerpts of remarks by Max Soliven, publisher of the Philippine Star newspaper, from his presentation to the Public Relations Society of the Philippines at the 13th National Public Relations Congress in Manila on September 28, 2006. I met Max when we both spoke to the PRSP conference, and was impressed to learn of his journalistic career, which began when Vietnam was still called Indochina. As a "newsman in the trenches," Max covered the French military disaster i ...

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LOBP#25: Bill Smullen, former Chief of Staff to Colin Powell, PRSA Philadelphia Luncheon Speaker, 11/8/2006

In this podcast we present a PRSA Philadelphia Chapter luncheon speaker presentation, "Managing the Big Kahuna," by F. William Smullen III, Director of National Security Studies at the Maxwell School of Citizenship and Public Affairs at Syracuse University.The program was recorded November 8, 2006 at the Westin Hotel in Philadelphia. Smullen Speaks at PRSA/Philadelphia: PRSA Chapter President Michele Chierici, APR, left, with Col. Bill Smullen and Frank Wilkinson, APR, of SEI Corp. (Steve ...

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LOBP#25: Bill Smullen, former Chief of Staff to Colin Powell, PRSA Philadelphia Luncheon Speaker, 11/8/2006

In this podcast we present a PRSA Philadelphia Chapter luncheon speaker presentation, "Managing the Big Kahuna," by F. William Smullen III, Director of National Security Studies at the Maxwell School of Citizenship and Public Affairs at Syracuse University.The program was recorded November 8, 2006 at the Westin Hotel in Philadelphia. Smullen Speaks at PRSA/Philadelphia: PRSA Chapter President Michele Chierici, APR, left, with Col. Bill Smullen and Frank Wilkinson, APR, of SEI Corp. (Steve ...

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Dan Rubin thinks I like to say "I told you so..."

He's right. I do. And I seem to be the only blogger in the Delaware Valley who never believed that Brian Tierney would keep his hands off the editorial content of the Inquirer. Everyone said "wait and see, wait and see."Here's a reminder from the May 23 article announcing the deal:"Pressed on how his promise to respect the newsroom will be enforced, Tierney said, 'I'll beat the crap out of anyone' who breaks it."The Newspaper Guild has produced a radio advertisement that speaks to its conce ...

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Dan Rubin thinks I like to say "I told you so..."

He's right. I do. And I seem to be the only blogger in the Delaware Valley who never believed that Brian Tierney would keep his hands off the editorial content of the Inquirer. Everyone said "wait and see, wait and see."Here's a reminder from the May 23 article announcing the deal:"Pressed on how his promise to respect the newsroom will be enforced, Tierney said, 'I'll beat the crap out of anyone' who breaks it."The Newspaper Guild has produced a radio advertisement that speaks to its conce ...

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Lubetkin's Other Blog Podcast #24: PRSA Health Academy's First Podcast, Patient-centric Medicine and Medicare Part D

Trends and Implications for the Healthcare Industry and the Role of PRIn this podcast we present a PRSA Health Academy panel discussion, "Patient-centric Medicine and Medicare Part D - Trends and Implications for the Healthcare Industry and the Role of PR."Participating in the panel were Lois Aronstein, State Director for AARP in New York; Melinda Abrams, senior program officer for the Commonwealth Fund; and Marily Rhudy, senior vice president, public affairs, Wyeth Pharmaceuticals.The prog ...

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Lubetkin's Other Blog Podcast #24: PRSA Health Academy's First Podcast, Patient-centric Medicine and Medicare Part D

Trends and Implications for the Healthcare Industry and the Role of PRIn this podcast we present a PRSA Health Academy panel discussion, "Patient-centric Medicine and Medicare Part D - Trends and Implications for the Healthcare Industry and the Role of PR."Participating in the panel were Lois Aronstein, State Director for AARP in New York; Melinda Abrams, senior program officer for the Commonwealth Fund; and Marily Rhudy, senior vice president, public affairs, Wyeth Pharmaceuticals.The prog ...

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Lubetkin's Other Blog Podcast #23: NJCAMA Spring Conference, Part 3 of 3 - Gerry McGoldrick, SVP, Performance Marketing, Refinery

In this edition of our podcast, we present the final installment of our three-part series based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Gerry McGoldrick, senior vice president of performance marketing for Refinery (Steve Lubetkin photo) Refinery is a suburban Philadelphia agency working with clients on strategic consulting ...

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Lubetkin's Other Blog Podcast #23: NJCAMA Spring Conference, Part 3 of 3 - Gerry McGoldrick, SVP, Performance Marketing, Refinery

In this edition of our podcast, we present the final installment of our three-part series based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Gerry McGoldrick, senior vice president of performance marketing for Refinery (Steve Lubetkin photo) Refinery is a suburban Philadelphia agency working with clients on strategic consulting ...

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Lubetkin's Other Blog Podcast #22: NJCAMA Spring Conference, Part 2 of 3 - Bryan Eisenberg, Futurist, Founder of Future Now

In this edition of our podcast, we present part two of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Bryan Eisenberg, Founder of Future Now(Steve Lubetkin photo) Bryan Eisenberg, Futurist, Founder of Future Now, is the author of Waiting for Your Cat to Bark? Persuading Customers when they don't respond to tradi ...

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Lubetkin's Other Blog Podcast #22: NJCAMA Spring Conference, Part 2 of 3 - Bryan Eisenberg, Futurist, Founder of Future Now

In this edition of our podcast, we present part two of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Bryan Eisenberg, Founder of Future Now(Steve Lubetkin photo) Bryan Eisenberg, Futurist, Founder of Future Now, is the author of Waiting for Your Cat to Bark? Persuading Customers when they don't respond to tradi ...

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Lubetkin's Other Blog Podcast #21: NJCAMA Spring Conference, Part 1 of 3 - Michael MacDonald, Xerox Corporation

In this edition of our podcast, we present part one of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Michael MacDonald, Xerox Corporation(Steve Lubetkin photo) Michael C. Mac Donald, the first speaker at the NJCAMA Conference, is president of global accounts and marketing operations for Xerox Corporation, Stamf ...

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Lubetkin's Other Blog Podcast #21: NJCAMA Spring Conference, Part 1 of 3 - Michael MacDonald, Xerox Corporation

In this edition of our podcast, we present part one of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Michael MacDonald, Xerox Corporation(Steve Lubetkin photo) Michael C. Mac Donald, the first speaker at the NJCAMA Conference, is president of global accounts and marketing operations for Xerox Corporation, Stamf ...

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Lubetkin's Other Blog Podcast #20: PRSA Philadelphia Chapter Luncheon Speaker, Dr. Joseph Turow, on social networks and non-traditional marketing

In this edition of our podcast, we present the May 2006 PRSA Philadelphia luncheon presentation by Dr. Joseph Turow on the new direction emerging in marketing through social networks and the non-traditional marketing realms developing around viral marketing and social/collective intelligences. This program was recorded May 24, 2006 at the Inn at the University of Pennsylvania. From left: Michele Chierici, APR, Chapter President; Dr. Turow; and Gretchen Ramsey, vice president and director of ...

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Lubetkin's Other Blog Podcast #20: PRSA Philadelphia Chapter Luncheon Speaker, Dr. Joseph Turow, on social networks and non-traditional marketing

In this edition of our podcast, we present the May 2006 PRSA Philadelphia luncheon presentation by Dr. Joseph Turow on the new direction emerging in marketing through social networks and the non-traditional marketing realms developing around viral marketing and social/collective intelligences. This program was recorded May 24, 2006 at the Inn at the University of Pennsylvania. From left: Michele Chierici, APR, Chapter President; Dr. Turow; and Gretchen Ramsey, vice president and director of ...

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Lubetkin's Other Blog Podcast #19: PRSA Philadelphia Chapter Panel on Public Relations and Marketing for Not-for-Profit Organizations, 4/20/2006

In this edition of our podcast, we present a panel discussion conducted by the Philadelphia Chapter of the Public Relations Society of America (PRSA). This program was recorded April 20, 2006 at the Union League Club in Philadelphia. From left: Steve Lubetkin; Hope Primas; Les Wolff; Janis Shields; and Peter Key. (Rick Alcantara photo) The panelists are:- Hope Primas, Principal, Hope Primas & Associates, an expert resource on nonprofit fund development and management in the Philadelphia reg ...

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Lubetkin's Other Blog Podcast #18: Interview with Cheryl Procter-Rogers, president of the Public Relations Society of America, 3/23/2006

In this edition of our podcast, we present a telephone interview with Cheryl Procter-Rogers, president of the Public Relations Society of America, the world's largest professional organization for public relations practitioners. In a February speech to PR students at Ball State University, Procter-Rogers addressed three critical issues for shaping the future of the public relations profession. Diversity, ethics and risk are becoming increasingly critical to the financial success of busines ...

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