Internet Marketing: Insider tips and advice for Online Marketing Podcasts

PodcastDirectory / Business / Unknown
PodcastDirectory / Regions / UN / Unknown

Primary Format : Unknown Also Listed as: City : Unknown State/Province : Unknown Country : Unknown Country : UN User Tags: User Votes: RSS Feed Website People found this Podcast Searching for: View this Podcast on a Google Map. Add to iTunes Text Only listing of Internet Marketing: Insider tips and advice for Online Marketing Podcasts Trumix.com listings available of Internet Marketing: Insider tips and advice for Online Marketing Podcasts Click Here to Update the directory of this podcasts programs.

Trumix.com listings available of Internet Marketing: Insider tips and advice for Online Marketing Podcasts Build your own playlists with this podcast. #41: Chrome, Recession Strategies and Podcast Promotion "We have a feast of Google goodies in episode 41, plus some juicy strategies for implementing your Internet Marketing in these uncertain times. Plus we spill the beans on how we promoted this podcast in the early days in response to a listener's audio question. Coming up in Internet Marketing. Topics covered: * Google Chrome * Google's reconsideration request service * Google Ad Manager * Google Chart * Using Freelancers * Finding true SEO experts * Finding good Pay Per Click mana ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #40: Making email marketing more effective In episode 40 we examine the best ways to use email in your Internet Marketing arsenal, everything from selecting the right subject line to how people read email. And we talk to Ciaran Rogers about how he is integrating an email marketing analysis tool with his CRM system. Coming up in Internet Marketing. Topics covered: * Getting the right subject line * The correct way to test the email * What you must have at the beginning of your email * The best format for HTML emails * Knowing ema ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #39: Writing for the web revisited In episode 39 we take another look at writing for the web including how people read on the web, the proper use of links, thing that every page should have and 4 questions you should always ask yourself about every web page you create. We'll also be hearing about a new tool from Google for find out the key phrases that you should be optimising your pages for. And we'll be talking to a man who has his CRM system talking to Google Adwords. Coming up in Internet Marketing. Topics covered: * ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #38: Content Length and Image tricks and CSR In episode 38 we cover PHP dynamic text replacement with Daniel and talk to Jason Woodford, Chief Executive of AI Digital, about Corporate Social Responsibility and how to communicate it via the Internet Marketing Channel. Topics covered: * PHP dynamic text replacement * Corporate Social Responsibility Links * New AI Digital Website – http://www.ai-digital.com * Business in the Community – http://www.bitc.org.uk * AI-Digital CSR Blog – http://www.ai-digitalcsr.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #37: Search Engine Optimisation Revisited - Part 2 In episode 37 we cover part 2 of our Search Engine Optimisation mini series, specifically, off page optimisation. Daniel Rowles of Academy Internet tells us about such things as online directories, inbound links, CMS systems and quality content. Topics covered: * Online directories; * Google page rank and how it works; * Getting inbound links; * Creating useful, quality content; * Avoiding duplicate content; * Getting your site structure right; * CMS systems; * Using the link: operator in ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #36: Search Engine Optimisation Revisited - Part 1 In episode 36 we go back to the important topic of SEO, or Search Engine Optimisation and specifically, on page optimisation. Daniel Rowles of Academy Internet tells us how Google sends it's spiders and robots to our websites and how they behave when they get there. I also interview Jonathan Moss of Ballz.com about his new sports, social networking site. The topics covered include:- How to get into the top ranking with the search engines The way people search has changed On page optimi ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #35: Conversion Marketing In today's show, we'll be covering Conversion Marketing, how to get visitors to your site to take appropriate action and we'll be talking to Suzie Miller of Certain Shops about their online directory with a difference. http://www.academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #34: The Psychology of Search In today's show, we'll be covering the psychology of SEO, how to consider the human brain factor when designing your SEO strategy and we'll be talking to Sam Decca of Bazaarvoice about the power of customer feedback. http://www.academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #34: The Psychology of Search In today's show, we'll be covering the psychology of SEO, how to consider the human brain factor when designing your SEO strategy and we'll be talking to Sam Decca of Bazaarvoice about the power of customer feedback. http://www.academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #33: The online life of brands We'll be covering the online life of brands, how to keep your eye on the online brand message and we'll be talking to a man who knows a thing or two about the use of mobile phones in Internet Marketing. http://www.academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #33: The online life of brands We'll be covering the online life of brands, how to keep your eye on the online brand message and we'll be talking to a man who knows a thing or two about the use of mobile phones in Internet Marketing. http://www.academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #8: An introduction to Pay Per Click (PPC) This week we take at look at the subject of Pay Per Click. PPC can be an excellent means of getting targeted traffic to your website no matter now big or small your company. In this episode Jeremy Jacobs, Academy Internets very first Google Advertising Qualified Professional, will explain the basics of setting up a PPC campaign. We will be exploring who the biggest suppliers of paid for advertising are, what you need to know to get going and how to beat off your competitors. Listen | Listen in your iPhone | Download | View full cache | Visit Website #32: Hoax, Aliens or Viral Marketing What the new generation Zune means to podcasters. Amazon's brings out it's new Kindle ebook reader. Alien technology takes over the world - or is it viral marketing... and much more. http://www.academyinternet.com http://www.wireworldmedia.co.uk Listen | Listen in your iPhone | Download | View full cache | Visit Website #32: Hoax, Aliens or Viral Marketing What the new generation Zune means to podcasters. Amazon's brings out it's new Kindle ebook reader. Alien technology takes over the world - or is it viral marketing... and much more. http://www.academyinternet.com http://www.wireworldmedia.co.uk Listen | Listen in your iPhone | Download | View full cache | Visit Website #31: Facebook is worth how much!? 1.6% of Facebook goes to Microsoft for USD 240,000,000 - are we seeing another dot com boom? Meanwhile, we get our first audio comment! Finally, I talk to Duncan Brodie of www.goalsandachievements.co.uk about how to successfully use article marketing. http://www.academyinternet.com http://www.wireworldmedia.co.uk Listen | Listen in your iPhone | Download | View full cache | Visit Website #31: Facebook is worth how much!? 1.6% of Facebook goes to Microsoft for 40,000,000 - are we seeing another dot com boom? Meanwhile, we get our first audio comment! Finally, I talk to Duncan Brodie of www.goalsandachievements.co.uk about how to successfully use article marketing.http://www.academyinternet.com http://www.wireworldmedia.co.uk Listen | Listen in your iPhone | Download | View full cache | Visit Website #30: Online brands and How Businesses can use Social Networking Dan and I discuss Online Brands and some things to look out for with context sensitive advertising. I chat with Nick Butler of http://www.kyte.tv/loudmouthman about Social Networks and how businesses could be using them. Comments and feed back to: contact@academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #30: Online brands and How Businesses can use Social Networking Dan and I discuss Online Brands and some things to look out for with context sensitive advertising. I chat with Nick Butler of http://www.kyte.tv/loudmouthman about Social Networks and how businesses could be using them. Comments and feed back to: contact@academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #29: A ban on Online Gambling Dan and I discuss Googles pay per click ban on online gambling. I talk with Darren Fell of Pure about email marketing with particular emphasis on deliverability. Lots of great information! http://www.emailmarketingmanual.com/ Comments and feed back to: contact@academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #29: A ban on Online Gambling Dan and I discuss Googles pay per click ban on online gambling. I talk with Darren Fell of Pure about email marketing with particular emphasis on deliverability. Lots of great information! http://www.emailmarketingmanual.com/ Comments and feed back to: contact@academyinternet.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #28: Can a niche be too narrow? Daniel talks about SIPA (Specialist Information Publishers Association) and can a niche become too narrow to be effective. I talk with Sarah Ogden of Midnight Communications about how PR agencies are using Social Media for their clients and some of the pitfalls to avoid. Listen | Listen in your iPhone | Download | View full cache | Visit Website #28: Can a niche be too narrow? Daniel talks about SIPA (Specialist Information Publishers Association) and can a niche become too narrow to be effective. I talk with Sarah Ogden of Midnight Communications about how PR agencies are using Social Media for their clients and some of the pitfalls to avoid. Listen | Listen in your iPhone | Download | View full cache | Visit Website #27: Website Optimiser and I Feel like a Million Dollars I talk to Daniel about Website optimiser - a great tool for testing marketing changes on your website. Then I chat to a lady who has a subscription website that makes really nice use of a lot of the IM techniques we talk about including audio, email and affiliate marketing. Listen | Listen in your iPhone | Download | View full cache | Visit Website #27: Website Optimiser and I Feel like a Million Dollars I talk to Daniel about Website optimiser - a great tool for testing marketing changes on your website. Then I chat to a lady who has a subscription website that makes really nice use of a lot of the IM techniques we talk about including audio, email and affiliate marketing. Listen | Listen in your iPhone | Download | View full cache | Visit Website #26: Online PR and Your Comments After an embarrassingly long hiatus of nearly 6 weeks, we are back! After apologising profusely, Daniel and I discuss online PR and we address a number of your comments and emails. Listen | Listen in your iPhone | Download | View full cache | Visit Website #26: Online PR and Your Comments After an embarrassingly long hiatus of nearly 6 weeks, we are back! After apologising profusely, Daniel and I discuss online PR and we address a number of your comments and emails. Listen | Listen in your iPhone | Download | View full cache | Visit Website #25: Google Checkout Google offers its new checkout service and I talk to Neil Cole about using Myspace to extend your network. Listen | Listen in your iPhone | Download | View full cache | Visit Website #25: Google Checkout Google offers its new checkout service and I talk to Neil Cole about using Myspace to extend your network. Listen | Listen in your iPhone | Download | View full cache | Visit Website #24: Spiders and videos Daniel talks about how web spiders operate and a couple of things we all need to be aware of and I talk to David White of weboptimiser.com about his cool use of videos. Listen | Listen in your iPhone | Download | View full cache | Visit Website #24: Spiders and videos Daniel talks about how web spiders operate and a couple of things we all need to be aware of and I talk to David White of weboptimiser.com about his cool use of videos. Listen | Listen in your iPhone | Download | View full cache | Visit Website #23: Web 2.0 Revisited For those of us still at odds with Web 2.0, Daniel puts us at ease. I interview Wiggly Wigglers creator Heather Gorringe about her pioneering adventures into the world of podcasting and how her business has benefited. Listen | Listen in your iPhone | Download | View full cache | Visit Website #23: Web 2.0 Revisited For those of us still at odds with Web 2.0, Daniel puts us at ease. I interview Wiggly Wigglers creator Heather Gorringe about her pioneering adventures into the world of podcasting and how her business has benefited. Listen | Listen in your iPhone | Download | View full cache | Visit Website #22: Lessons from the Corporate Podcast Summit (part 1) Fresh from the Corporate Podcast Summit in London (OK - well it was a week ago), Andy is debriefed by Daniel. Also on todays show - BT launches Tradespace and a viral marketing success story. Listen | Listen in your iPhone | Download | View full cache | Visit Website #22: Lessons from the Corporate Podcast Summit (part 1) Fresh from the Corporate Podcast Summit in London (OK - well it was a week ago), Andy is debriefed by Daniel. Also on todays show - BT launches Tradespace and a viral marketing success story. Listen | Listen in your iPhone | Download | View full cache | Visit Website #21: Social Media Optimisation In this episode - new law on online Business Reviews - the low down on Social Media Optimisation. Listen | Listen in your iPhone | Download | View full cache | Visit Website #21: Social Media Optimisation In this episode - new law on online Business Reviews - the low down on Social Media Optimisation. Listen | Listen in your iPhone | Download | View full cache | Visit Website #20: Maps, Reviews and Email List Mangement In this episode - Google Maps take on a role in organic search - Google includes Business Reviews in page rank - Email List management. Featured guest - Pure360 - www.pure360.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #20: Maps, Reviews and Email List Mangement In this episode - Google Maps take on a role in organic search - Google includes Business Reviews in page rank - Email List management. Featured guest - Pure360 - www.pure360.com Listen | Listen in your iPhone | Download | View full cache | Visit Website #19: Web 2.0 - what is it? In todays episode we hear how Youtube is sharing revenue and how Web 2.0 can help with your online marketing. Listen | Listen in your iPhone | Download | View full cache | Visit Website #19: Web 2.0 - what is it? In todays episode we hear how Youtube is sharing revenue and how Web 2.0 can help with your online marketing. Listen | Listen in your iPhone | Download | View full cache | Visit Website #18: The Technology Behind Web Pages After attending the Fat Boy Slim concert yesterday, Daniel Rowles comes back down to earth and covers the technology behind web pages and how it relates to Internet marketing. Such things as HTML, server side languages such as PHP and ASP, hosting and maintaining your web site are scrutinised. Listen | Listen in your iPhone | Download | View full cache | Visit Website #18: The Technology Behind Web Pages After attending the Fat Boy Slim concert yesterday, Daniel Rowles comes back down to earth and covers the technology behind web pages and how it relates to Internet marketing. Such things as HTML, server side languages such as PHP and ASP, hosting and maintaining your web site are scrutinised. Listen | Listen in your iPhone | Download | View full cache | Visit Website #17: Introduction to E-Commerce This week Andy and Daniel give on overview of the options and pit falls of selling online. Covering shopping carts, credit card processing and the various methods of getting sales online, the podcast gives a good introduction to what to look out for when starting your online store. With plenty of real world examples and practical tips, you’ll be selling online in no time! Listen | Listen in your iPhone | Download | View full cache | Visit Website #17: Introduction to E-Commerce This week Andy and Daniel give on overview of the options and pit falls of selling online. Covering shopping carts, credit card processing and the various methods of getting sales online, the podcast gives a good introduction to what to look out for when starting your online store. With plenty of real world examples and practical tips, you’ll be selling online in no time! Listen | Listen in your iPhone | Download | View full cache | Visit Website #16: Online Advertising Online advertising is the most widely formed use of marketing on the web which generates millions of pounds/dollars of revenue every week. What is online advertising and how can it work for you? Andy and Daniel look at it from the point of view of generating sales directly as well as utilizing site traffic to drive income. Daniel briefly introduces Google Adsense and its possibilities as well as discussing the key things that make online advertising work. http://www.academyinternet.com/ ht ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #15: Advanced Pay Per Click Jeremy talks with Andy about some of the more advance and less used features of Google’s Pay Per Click campaign management system, Adwords. Covering things like negative keywords, keyword insertion and the content network, the podcast will give you some hands on tips from the PPC experts. Listen | Listen in your iPhone | Download | View full cache | Visit Website #14: Community Websites Daniel Rowles talks with Andy about the effects and uses of community sites, and what this means in practice online. Covering how community sites can be used to drive traffic and promote brands, the podcast will get you up to speed with the latest buzz on online marketing and see how you can use it to your advantage. Listen | Listen in your iPhone | Download | View full cache | Visit Website #13: The Role of E-Learning Andy talks to Richard Middleton about the role of e-learning in internet marketing. Listen | Listen in your iPhone | Download | View full cache | Visit Website #12: Website Accessibility This week we will be delving into the topic of Accessibility. Being a legal issue Website owners need to be making sure their site is accessible. Today Jeremy Jacobs will be speaking to Andy about the basics of Accessibility, what you need to know and where to get more help. Listen | Listen in your iPhone | Download | View full cache | Visit Website #11: Your Internet Marketing Strategy Today Andy and Daniel cover your Internet Marketing Strategy. They cover some common questions such as: what is your approach to promoting your business online and how do you facilitate customer feedback. Listen | Listen in your iPhone | Download | View full cache | Visit Website #10: The role of Podcasting In this episode, Daniel and Andy examine the role of podcasting in your Internet Marketing strategy. The tables are turned as Andy gets a taste of his own medicine and is grilled by Daniel who asks a myriad of questions such as: how popular is podcasting, how do you produce a show and where do you get music suitable for podcasts. Listen | Listen in your iPhone | Download | View full cache | Visit Website #9: Affiliate Marketing In this episode we will be discussing Affiliate Marketing. Its a topic that is causing a lot of buzz due to its revenue generating abilities. If you own an eCommerce website and want to drive more sales, run a high traffic site and want to generate income or are thinking of building a site, Affiliate Marketing maybe what you need. We cover the basic concepts, discuss how it works in practice and give you some hands on hints and tips. Listen | Listen in your iPhone | Download | View full cache | Visit Website #7: Introduction to Analytics In this episode we take a look at analytics. What it is. Why its important. We explore Google Analytics and look at some of its many features such as goals and funnels. Finally we learn how we should make use of the information gained from analytics. Listen | Listen in your iPhone | Download | View full cache | Visit Website #6: Email Marketing Email marketing offers a cost effective and targeted way of reaching existing and potential new customers. However there are a lot of factors that must be considered when building a campaign, including the pitfalls of spam filters, ineffective creative, bad lists and the Data Protection Act! Daniel and Andy walk you through the basics of Email marketing and give some hands on tips on how to create an effective campaign. Listen | Listen in your iPhone | Download | View full cache | Visit Website #5: Building your own New Media business In this episode you will hear advice and tips on building your own New Media business as I talk with Jason Woodford, director of Academy Internet. Listen | Listen in your iPhone | Download | View full cache | Visit Website #4: Quick comment from Andy Silly old me. I forgot to mention last week that the guys would be away this week. So just a quick apology and comment from Andy. We will be back as normal next week with episode 5. Listen | Listen in your iPhone | Download | View full cache | Visit Website #3: Website Usability This episode includes an introduction and practical tips on web site usability. With a complete focus on making your site easier to use, the podcast is dedicated to increasing the amount of business your website generates. Site navigation, writing for the web, analytics, silent losses and conversion paths are just a few of the topics covered. Practical advice on site testing and where to find more information is included, and the Internet Marketing team are happy to take your questions and ... Listen | Listen in your iPhone | Download | View full cache | Visit Website #2: Search Engine Optimisation It’s all about getting more of the right people to visit your website. Search Engine Optimisation (SEO) is the process of optimizing your site and its content in order to achieve the highest positions in the search engines possible. Achieving this will mean more good quality traffic to your site. This podcast gives an introduction to the main concepts of SEO and the common pitfalls. There are also plenty of hands on hints and tips for maximizing your SEO efforts. Listen | Listen in your iPhone | Download | View full cache | Visit Website #1: An introduction to online marketing A series of tips and practical advice on how to get the best from Internet Marketing. Hosted by Andy White of Summit Solutions, alongside Daniel Rowles and Jeremy Jacobs from Academy Internet, the show gives access to real insider tips and advice from one of the UKs leading Internet Marketing Agencies. Andy’s lively style and personality keep the show moving along and cut to heart of the subject. Listen | Listen in your iPhone | Download | View full cache | Visit Website