 A podcast on whats next in online media and marketing. Interviews and discussions with industry leaders.Primary Format :
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ROI Radio: The Business Podcasting Book
I am actually the “guest” on this episode of ROI Radio / Capture the Conversation. The episode features a discussion that I had with Kris Smith at Gnomedex in Seattle earlier this month.
Kris is interviewing me for his Capture the Conversation podcast, a production of Room 214 with his permission to also send the recording [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Hollis Thomases, Web Ad.vantageThis episode of ROI Radio features a discussion with Hollis Thomases, of Web Ad.vantage. This is the first ROI Radio we have recorded in a while since its taken a little while to set up our new studio in the new office. Thanks for being patient!
Hollis’ company is located here in Maryland so she joined [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Hollis Thomases, Web Ad.vantage
This episode of ROI Radio features a discussion with Hollis Thomases, of Web Ad.vantage. This is the first ROI Radio we have recorded in a while since its taken a little while to set up our new studio in the new office. Thanks for being patient!
Hollis’ company is located here in Maryland so she joined [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Tim Bourquin, TNC New Media
This episode of ROI Radio features a discussion with Tim Bourquin, the CEO & Founder of TNC New Media, whose events include the popular Podcast & New Media Expo this Fall, September 28-30th in Ontario, CA.
In this episode I talk to Tim about the state of the tradeshow industry and his thoughts around “virtual” trade [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Harry Gold, Overdrive Interactive
This episode of ROI Radio features an interview with Harry Gold, the Managing Director of Overdrive Interactive, whose clients include, Harley Davidson, John Hancock, LoJack, Boston Globe among many others.
In this episode I cut to the chase with Harry and ask him his opinion on “whats next?” and what he considers to be “bleeding edge” [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Shotgun ROI Radio: Kris Smith, Room214
This shotgun episode of ROI Radio features a brief chat with Kris Smith, the Vice President of New Media for Room 214, founder of Palegroove Studios & producer of the popular Croncast.
Kris was a player as I decided to do some “off the cuff” podcasting while Andy and I were in the studio. I pinged [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Christine Burke, L’Occitane
This episode of ROI Radio features an interview with Christine Burke, the Vice President of Corporate Sales for L’Occitane,(pronounced “Lux-e-tahn”).
As many of you know, I often talk with the CEO’s and senior management of online media, marketing and technology companies, and we discuss how they help their clients achieve ROI with their efforts. However [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Michael Geoghegan, Gigavox Media
This weeks episode features a conversation with Michael Geoghegan, the President & Co-founder of Gigavox Media, a podcasting technology company, and producers of the soon to be released Gigavox Audio Lite, and the Levelator. Gigavox also produces three successful podcast media channels, IT Conversations, Open Source Conversations and Podcast Academy.
Michael and I have a [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Tim Barton, Blue Sky Factory, IncThis weeks episode features a conversation with our very own Tim Barton, VP of Business Development for Blue Sky Factory, a communications service provider based in Baltimore, MD. Tim runs our Boston office, but travels down to Baltimore on a regular basis. Last week we had the chance to sit down and have a conversation [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Tim Barton, Blue Sky Factory, IncThis weeks episode features a conversation with our very own Tim Barton, VP of Business Development for Blue Sky Factory, a communications service provider based in Baltimore, MD. Tim runs our Boston office, but travels down to Baltimore on a regular basis. Last week we had the chance to sit down and have a conversation [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Owen Hannay, SlingshotThis weeks episode features a conversation with Owen Hannay, the President & CEO of Slingshot, a multi-disciplinary advertising agency based in Dallas, TX.Listen in as Owen and I discuss the future of the ad agency. The conversation stems from an article that Owen wrote dubbed “The Multidexterous Creative Generation.” We discuss in depth the 5 [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Owen Hannay, Slingshot
This weeks episode features a conversation with Owen Hannay, the President & CEO of Slingshot, a multi-disciplinary advertising agency based in Dallas, TX.
Listen in as Owen and I discuss the future of the ad agency. The conversation stems from an article that Owen wrote dubbed “The Multidexterous Creative Generation.” We discuss in depth the 5 [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Matt Blumberg, Return PathThis weeks episode features a conversation with Matt Blumberg, the President & CEO of Return Path, a company focused on increasing email reach and response.Matt and I have a great conversation around Return Path’s products and services. We talk about how the Sender Score Certified, and the Email Change of Address or ECOA [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Matt Blumberg, Return PathThis weeks episode features a conversation with Matt Blumberg, the President & CEO of Return Path, a company focused on increasing email reach and response.Matt and I have a great conversation around Return Path’s products and services. We talk about how the Sender Score Certified, and the Email Change of Address or ECOA [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Giovanni Gallucci, Kinetic ResultsThis weeks episode features a conversation with Giovanni Gallucci, the President & COO of Kinetic Results, a digital agency based in Dallas, TX, with offices in NYC.This is our longest ROI Radio to date, coming it at a solid 51 minutes of conversation. Listen in as Gio and I talk all about the impact [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Giovanni Gallucci, Kinetic ResultsThis weeks episode features a conversation with Giovanni Gallucci, the President & COO of Kinetic Results, a digital agency based in Dallas, TX, with offices in NYC.This is our longest ROI Radio to date, coming it at a solid 51 minutes of conversation. Listen in as Gio and I talk all about the impact [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Craig Danuloff, Commerce 360Welcome to ROI Radio in 2007. Our first episode features a discussion with Craig Danloff, the President of Commerce 360, a company that focuses on defining, executing and measuring online marketing programs on behalf of their clients.Listen in as Craig and I talk about search engine optimization, paid search marketing, and web analytics. Craig also [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Craig Danuloff, Commerce 360Welcome to ROI Radio in 2007. Our first episode features a discussion with Craig Danloff, the President of Commerce 360, a company that focuses on defining, executing and measuring online marketing programs on behalf of their clients.Listen in as Craig and I talk about search engine optimization, paid search marketing, and web analytics. Craig also [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Dave Kawalec, Matt Snodgrass, Porter NovelliThis week ROI Radio features a long awaited discussion with both Dave Kawalec and Matt Snodgrass of Porter Novelli, a global public relations powerhouse.I met Dave and Matt at the very first Podcamp which took place in Boston, MA on September 9th & 10 of this year. After we connected at Podcamp we had been [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Dave Kawalec, Matt Snodgrass, Porter NovelliThis week ROI Radio features a long awaited discussion with both Dave Kawalec and Matt Snodgrass of Porter Novelli, a global public relations powerhouse.I met Dave and Matt at the very first Podcamp which took place in Boston, MA on September 9th & 10 of this year. After we connected at Podcamp we had been [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Jonathan Wallace, WWC Capital GroupThis week ROI Radio features a discussion with Jonathan Wallace, the Managing Partner of WWC Capital Group, an investment banking and private equity firm located in Reston, VA.Having known Jonathan for several years, I have known him to have a very keen viewpoint of the online advertising space, on everything from business models to [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio: Jonathan Wallace, WWC Capital GroupThis week ROI Radio features a discussion with Jonathan Wallace, the Managing Partner of WWC Capital Group, an investment banking and private equity firm located in Reston, VA.Having known Jonathan for several years, I have known him to have a very keen viewpoint of the online advertising space, on everything from business models to [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio Podcast: Al Diguido, Former CEO, Epsilon InteractiveThis week ROI Radio features a discussion with Al DiGuido, the former President & CEO of Epsilon Interactive, a leading provider of strategic, ROI-focused email communications solutions and marketing automation technologies. Listen in as Al and I talk about the importance of acknowledging and communicating with your customer base, and developing customer retention strategies that [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio Podcast: Al Diguido, Former CEO, Epsilon InteractiveThis week ROI Radio features a discussion with Al DiGuido, the former President & CEO of Epsilon Interactive, a leading provider of strategic, ROI-focused email communications solutions and marketing automation technologies. Listen in as Al and I talk about the importance of acknowledging and communicating with your customer base, and developing customer retention strategies that [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio Podcast: Chris MacDonald, LibsynThis weeks episode features a conversation with Chris MacDonald, EVP of Business Development & Operations for Liberated Syndication, and LibsynPro. Listen in as Chris and I talk about the start of libsyn and the path its taken to become one of, if not the largest podcasting network in the world, pushing over 1.3 million unique [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website ROI Radio Podcast: Mike Spataro, Visible TechnologiesWelcome to another episode of ROI Radio. This weeks episode features a conversation with Mike Spataro of Visible Technologies. Visible Technologies provides cutting edge technology that allow companies to manage their reputations online. Using a web based portal organizations are able to measure whats being said about them online. Check out the interview where Mike [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website
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