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Business Author Interviews Primary Format : Unknown Language : English Also Listed as: City : Unknown State/Province : Unknown Country : Unknown Country : XX User Tags: User Votes: RSS Feed Website People found this Podcast Searching for: View this Podcast on a Google Map. Add to iTunes Text Only listing of Imprint Podcasts Trumix.com listings of Imprint Podcasts Click Here to Update the directory of this podcasts programs. If you like this podcast, you might also like:

Big Ideas to Big Results Big Ideas to Big Results by Michael Kanazawa and Robert Miles You probably know where you want to go, it’s the getting there that’s the problem. You’re not alone as Fortune 500 companies to the shop on the corner have experienced the same frustration. Based on a methodology that started some 25 years ago at Harvard, [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Milkshake Moment The Milkshake Moment by Steven S. Little Have you found yourself frustrated trying to get, what in your mind is not a difficult thing, but the business you’re dealing with has some crazy rule in place that makes the process complicated when it doesn’t have to be? Now look on the inside. Are there rules in [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Lead Well and Prosper Lead Well and Prosper by Nick McCormick Managing people in itself can make the role challenging on it’s own not to mention the ever-increasing levels of responsibility being required. Few managers want to do poorly even when companies to not make the time to invest training and other resources to help. Nick has compiled 15 keys [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Tripping Point in Leadership The Tripping Point in Leadership by David Byrd Companies often look at why things are not better by listing off things that are usually comprise of people problems. David however, doesn’t see those as the problem, but just the symptoms of apathy. Now who wants to admit they have apathy? Not to fret. Once we understand [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Zero to One Million Zero to One Million by Ryan Allis Ryan built a company to $1 Million in sales by the time he was 21. And now he’s written out how it happened, and provided all the steps you’ll need to take to work at building your own successful company. I could write more fluffy words, but that sums [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Why Should the Boss Listen to You? Why Should the Boss Listen to You? The 7 Disciplines of the Trusted Strategic Advisor by James E. Lukaszewski Sales are down, morale has tanked, management is clueless but not to worry - you know what to do. However, how do you convince the boss that your idea has merit? How do you position yourself as [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Hug Your People Hug Your People by Jack Mitchell Jack’s first book Hug Your Customers, showed just how powerful it is to make a human connection to your customers. Now he explains how to create a culture in your company that will attract and inspire those you work with to love to come to work in the morning. Do [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Something Really New Something Really New by Denis Hauptly A topic like innovation can be met with mental resistance because we’ve all been duped and marketed things that either aren’t innovative or not practical for us to use. “In the world of product and service innovation, utility is the driving force,” writes innovation expert Denis Hauptly. “The right questions…let [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website What Made jack welch JACK WELCH What Made jack welch JACK WELCH by Stephen H. Baum The people that rise through the ranks to the corner office come from all walks of life. They have different economic and educational backgrounds, and yet they find themselves running some of the largest and most challenging companies. Jack Welch was an ‘ordinary guy’ when he [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Opposable Mind The Opposable Mind by Roger Martin When a big problem comes our way often our normal reaction is to divide and conquer, take all the pieces and knock them out one by one. This book turns that notion on its head. The best solution to a complex question must keep the entire question in focus. I talk [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Growing Great Employees Growing Great Employees by Erika Andersen Erika looks at all aspects of managing employees, from finding the right people, to finding out what motivates them, to transitions (good or bad) and all the rest. She covers the what and the how to do it. It contains plenty of examples of what to do and stories to [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Art of Woo The Art of Woo by G. Richard Shell and Mario Moussa If you’ve ever have had a great idea, but found that was all the further it went, now there’s hope. Being able to ‘woo’ (win others over) is dissected between the covers of this book. Everything from assessing your style of communication to packaging your [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Leaders We Need The Leaders We Need and What Makes Us Follow by Michael Maccoby The qualities of a leader have changed along with everything else over the past 30 years. Integrity and trust are still essential, but not enough for leaders today. Investigating the psychology behind why people follow will allow you to be the right kind of [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Think Better Think Better: An Innovator’s Guide to Productive Thinking by Tim Hurson We all strive to be more productive but do we make the connection that how we think is the foundation of where we’re going to get? Improving the typewriter is only going to get you a better typewriter, which is about what we get when [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Hug Your Customers Hug Your Customers by Jack Mitchell Are customers the center of your world? Of course we say they are, but are they treated that way? Jack wants you to treat them like kings and queens. Impress them by remembering their nicknames, favorite sports team and anniversary. Have their favorite beverage on hand when they stop by. [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website We We: The Ideal Customer Relationship by Steve Yastrow Wouldn’t you like to have every customer be your best customer? Isn’t it reassuring when you know they won’t flock to a competitor if it moves in next door. They won’t leave because there is more than just the exchange of products and services - there is a relationship [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Manager’s Desktop Consultant Manager’s Desktop Consultant: Just-in-Time Solutions to the Top People Problems That Keep You Up at Night by Louellen N. Essex and Mitchel E. Kusy Working with employees is an art unto itself. Inside the covers of this book are concise, condensed advice on how to handle the full range of manger duties. From dealing with under [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Authenticity Authenticity by James H. Gilmore and B. Joseph Pine II What does today’s customer want? Isn’t that the magic question. Yes, today’s consumer wants quality, service and price, but beneath those wavelengths is something of even greater power and momentum for your company - Authenticity. I talk with Joe about how to render authenticity, being who [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Drop Dead Brilliant Drop Dead Brilliant by Lesley Everett A company or personal brand doesn’t stop with marketing brochures and websites. Don’t overlook your first impressions, appearances, and body indicators. We don’t normally include those things when we discuss branding but how we present ourself matters when it comes to relating who you are to those you interact with. [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Beyond Buzz Beyond Buzz by Lois Kelly We’re all familiar with conventional marketing - the company talking about itself. Then there’s buzz - customers talking about the company. The next step is the place to be - a dialog between the company and its customers. But where and how do you start to have a back and forth [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Manager’s Book of Decencies Manager’s Book of Decencies by Steve Harrison With the 24/7 pressures of corporate life, we can quickly dismiss pleasantries, courtesies and just plain ‘being nice’ if we are not careful. However, there is more harm that what first meets the eye when these decencies are overlooked. And the benefits to an organization when they are performed [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Executive Charisma Executive Charisma by D. A. Benton It’s the edge that makes you personally effective. Yes, you have to be skilled, hard-working, full of integrity and intelligent. That’s substance. Executive Charisma is how you package it. That’s style. Add the two together and you create a winning combination that sets you apart as a leader and allows [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Confident Speaker The Confident Speaker by Harrison Monarth and Dr. Larina Kase Do you have a fear of public speaking? Or how about just the fear of speaking up? It doesn’t have to be the masses that get our hearts racing. The Confident Speaker tackles the gamut of situations and shows you the practical steps to handle and [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Voice of Authority The Voice of Authority: 10 Communication Strategies Every Leader Needs to Know by Dianna Booher You may be hired for your technical ability, but your ability to communicate effectively is what will allow you to climb higher. When it comes to information it seems that your options are: information overload, buzzwords, and spin. But none of [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Hermanisms Hermanisms by John L. Herman, Jr Starting something? Start here. Behind that pleasant gold-foiled book title, you’ll find a plethora of business vignettes based on over 30 years of experience in the business world. Herman has worked with over a thousand failing businesses and from that has pulled out nuggets to keep you from being in [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Fired Up or Burned Out Fired Up or Burned Out by Michael Stallard A company who has employees who show up and do their job and go home is no where near as effective as a company whose employees are connected to each other. From your perspective you may see that gap but you might not know how to change the [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Never Bet The Farm Never Bet The Farm by Anthony Iaquinto & Stephen Spinelli Jr. Entrepreneurs are made, not born. And while it may look like the successful ones fly by the seat of their pants, it is not sheer charisma and talent that make it work. There are methods to reduce risks, increase your chances of success, and keep [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website The Ripple Effect The Ripple Effect by Steve Harper You’re going to networking events to increase your sales and all you ever hear is: So, What do you do? And it causes you to think: Please, somebody tell me there’s more to business life than this. Well, there is. There are people all around us that are there for [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Why Johnny Can’t Brand Why Johnny Can’t Brand by Bill Schley & Carl Nichols Jr. You would think that the Superbowl, with it’s reputation for great commercials, would be a first-class example of branding and advertising. Unfortunately, it’s not. With all the advertising ‘noise’ that impacts us everyday, what does it take to break through and connect with your audience [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website QBQ QBQ: The Question Behind the Question by John G. Miller What do you do when things don’t go your way? And what do you do if you’re not exactly happy with what the answer to that question is? John’s got a plan that start and ends with each of us individually and it all starts with [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Selling to Big Companies Selling to Big Companies by Jill Konrath If you find yourself struggling to get a return phone call from a decision maker in a big company, there’s a reason. You’re using the wrong bait. Toss out all those Nightingale Conant tapes in your backseat - those techniques might do you just fine for B2C and some [...] Listen | Listen in your iPhone | Download | View full cache | Visit Website Some Assembly Required Some Assembly Required by Thom Singer Forming business relationships don’t just happen by accident. If you want to have a strong network it’s something your going to have to work at. Thom talks about myths, making a plan and a lot of other tools to make your network rock solid. Links: Website - www.ThomSinger.com Blog - www.thomsinger.blogspot.com Bookmarks: Listen | Listen in your iPhone | Download | View full cache | Visit Website Stand Out from the Crowd Stand Out from the Crowd by Jay Lipe Another book on Branding? Not quite. This one does it with the small business owner in mind. You don’t have to be IBM, Ford or some other publicly traded company to tackle branding. Links: Website - www.EmergeMarketing.com Blog - http://jaylipe.typepad.com/smart_marketing Newsletter - http://www.emergemarketing.com/e-newsletter.shtml Bookmarks: Listen | Listen in your iPhone | Download | View full cache | Visit Website