 For the person who needs more gigs, more fans, more CD sales for their band, we recommend the Musicians Cooler. Featuring advice on marketing, resources, managing your band, using the Internet, promotion, and everything else "band related."Primary Format :
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Interactive Concerts Breed Intimacy This is show 255 of the Musicians Cooler and originates at www.musicianscooler.com
Today we got an email from Scott of the band “megaphone” and he talk about how he has created a new sites for band looking to get their music into the Rock Band Video game. You can find it at www.rockbandyourrockband.com
Scott said, “I also [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Focus on Your StrengthsI recently update a club’s website (www.northsideclub.com) after they came under new management. Now I did the old version of their website (you can see this on the from page of marketingmusician.com) but it was literally one of the first sites I ever did, and it looked like it. The owner was very cheap and [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Song Manager For BentoToday we talk with Paul Bordenkircher the man behind Song Manager For Bento. This software helps you organize your music publication efforts.
Every detail — key, tempo, genre, key, lyrics, and a general description of the track — can be maintained in SongManager for Bento. It also records when your songs were registered, whether it’s the [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Inexpensive, Creative, Video InsightsToday we chat again with George Hrab. I saw some very cool, very creative videos that George has produced on pretty much a “Zero budget.”
Brain Crack
Don’t let Brain Crack stop you from doing projects. What is Brain Crack? You have an idea in your head. You say, “As soon as I get ___ or do [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Bob Baker Book Secrets Work For Music Too! (REPOST)Bob “the buzz Factor” Baker has done it again. First of all he is diversifying his audience. He is the Godfather of Music marketing, and now is taking the success he has experienced in books and teaching other authors how to be successful with his new book “55 Ways to Promote Your Book on the [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Is MySpace Dead?This show originates at www.musicianscooler.com
Adam Hoek Twitter Band
Adam Hoek is using Twitter to share his music. He has set up the Adam Hook Twitter Band. A place where musicians can work together to share tracks and build songs together. Find him on twitter at www.twitter.com/adamhoek and www.adamhoek.com
My apologies for calling Adam “Andrew” in the episodes.
Jimmy [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website The End of the Starving ArtistToday we have a chat with Miata Edoga the President of Abundance Bound a great website that teaches artist how to manage their money. It’s got great free resources, as well as many different packages and best of all Payment plans to make them all affordable. Unlike other “financial gurus” who provide a “one size [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Promoting Your Band with Facebook and TwitterToday we are thrilled to have another segment with George Hrab and this time George is talking about how he uses Twitter and Facebook.
George is using Facebook as an area for “Exclusive content” and when it comes to twitter he has a great plan. Deliver great content that is occasionally mixed in with a plug [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Adding RSS to My Band’s WebsitePaul Bordenkircher is looking for beta testers for his new software for songwriters at www.songmanagerforbento.com (paul “at” mesassand “dot” com to get involved).
Dave King (www.davekingmusic.com) wants to add RSS to his “normal” (non blog) based website. He tried using Listgarden, but it still had issues with Yahoo!. Any ideas Dave?
Answer:
To diagnose an rss feed check [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Portable MySpace PlayerToday we talk about how to make a link to launch your myspace player. This question is from Kyle of www.myspace.com/weareaffinity
To do this go to your myspace page.
Click on the link in the upper right hand corner of the player that says “pop out player”
A window will appear. Highlight and copy the link at the [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Tales From the Road with George Hrab (repost)Today we learn great lessons about gigging from George Hrab (this is actually taken from his “Geologic Podcast from July 23rd).
This show originates from www.musicianscooler.com
George (www.georgehrab.com) talks about a gig he did (as a drummer/percussionist) with a harpist doing jazz. In this hilarious tale we learn:
Always get directions to the gig, and verify them before [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Tales From The Road with George HrabToday we learn great lessons about gigging from George Hrab (this is actually taken from his “Geologic Podcast from July 23rd).
This show originates from www.musicianscooler.com
George (www.georgehrab.com) talks about a gig he did (as a drummer/percussionist) with a harpist doing jazz. In this helarious tale we learn:
Always get directions to the gig, and verify them before [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website United Breaks GuitarsThis show originates at www.musicianscooler.com
Today I talk about a video that has has 2,565,069 in a WEEK. With this in mind, you should ALWAYS be on your best behavior as this one musician is now getting NATIONAL attention with his complaint about how an airline broke his Taylor guitar. For more information check out www.davecarollmusic.com
With [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website CD Production on the CheapKinaki,vs LuLu, vs Vervante Reviewed
Sean G of http://www.learntodjfast.com/ had a great post about the differences between Kunaki, LuLu, and Vervante. In his example he was shipping for a full color DVD printing, DVD case, full color 1 panel insert, full cover case, cellophane wrapping, upc barcode (for Amazon), 24 hour turnaround from order to manufacturing.
And [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Should I list My Music At This Site?Today we start a conversation about what to look for when you see a site that wants you to list your music at their site.
This show originates from www.musicianscooler.com
Tales From the Road - Stage Thud
Special tales from the road courtesy of Big Al and Mike at www.projectstudionetwork.com
Strategies for Listing Your Band at Music Sites
There are [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Stories Sell More MusicToday’s music marketing lesson comes from the band Casting Crowns. I went to their concert (not knowing who they were), and ended up buying their latest (third) cd. I also received a free book written by the lead singer. Well its been a year, and today I cracked the book.
It has insanely personal stories about [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Paypal Micropayments increase profits by 23%Paypal Micropayments
I’ve known about paypal micropayments for a while, but when I first heard about it, I didn’t think you could switch from an “old” paypal account to a new micropayment. Now you can. What’s the difference?
Standard Paypal Fees
PayPal charged a minimum transaction fee of 30 cents plus 2.9%.
Paypal Micropayment Fees
The Mircopayment option raises the [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Promoting Your PromotionPromoting Your Band Via Facebook
One way to communicate with your fans is by creating a fan page. This is near the bottom of the page with advertisements. Fan pages you can communicate with an unlimited number of fans. If you make a group there is a limit (so pages is better than groups).
Promoting Your Promotion
If [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Christian Strategies IIToday we continue looking into what it’s like to run a Christian band. We talk with Scott Walton who explains what it was like to be in a Christian band, but there are some down sides (like having people presume that you will ALWAYS play for free.
What Does Dave Look Like?
After receiving some constructive criticism [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website His Membership Site is Paying the RentToday we are talking with Matthew Ebel about his strategy to launch a Membership site to bring in revenue between CD releases. I had originally talked about this strategy back in April of 2007 and Matthew has been doing this for a while now.
He has multiple packages set up from everything from a new live [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Christian Music Strategies Part IListen | Listen in your iPhone | Download | View full cache | Visit Website Make Money as a One Man (person) BandListen | Listen in your iPhone | Download | View full cache | Visit Website This Time It’s PersonalIn today’s show I talk about the Power of Music. I watched the WHo play the concert for New York (right after 9/11). The way they made people, no, an etire city in mourning forget about their troubles for a few minutes was powerful. Likewise in my church last week, a person sang a solo [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website This Time It’s PersonalListen | Listen in your iPhone | Download | View full cache | Visit Website Your Band’s Website SUCKS! Part IToday I vistied a site that once again had me wanting to poke out my eyes. I went there looking for a descriptoin of what the band sounded like. Not only was the front page a train wreck, but there is no phone number, no email list, no audio. NO FRICKIN AUDIO! ARE YOU KIDDING [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Your Band’s Website SUCKS! Part IListen | Listen in your iPhone | Download | View full cache | Visit Website MySpace, YouTube, Facebook, ShopWurld, Music MarketingEarn Money From Your Fans Shopping Habits
Shopwurld is a new company that allows you to earn money from other people shopping. If you purchase around $20 bucks a month, then this is for you. If not, then move along. If you purchased around $20 a month you should meet your monthly purchase requirements. This will [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website MySpace, YouTube, Facebook, ShopWurld, Music MarketingListen | Listen in your iPhone | Download | View full cache | Visit Website Matthew West’s Breadcrumb TrailToday I talk about how I discovered Matthew West. He is a Christian artist that I heard on the radio, found his website, and purchased his music. However it doesn’t stop there. Matthew has a bunch of marketing going on in a very subtle way to help promote his CD Something to Say
1. He [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Matthew West’s Breadcrumb TrailListen | Listen in your iPhone | Download | View full cache | Visit Website Adding a Sense of Urgency to Your Music SalesToday I talk about how I tried some stuff with my Logical Weight Loss Podcast. I created a 12 week challenge and charged 12 bucks. I got almost no response. I then made the price FREE, and got some response but nothing huge. Then I added a cut off date, and people flooded in. I [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Adding a Sense of Urgency to Your Music SalesListen | Listen in your iPhone | Download | View full cache | Visit Website Keeping a Positive AttitudeToday we hear a story from Anne Roos from her “What’s up with That Gig” blog where things just did not go according to plan. However we see that:
She did her homework
She had her marketing material ready
She didn’t let all the obstacles ruin the show for her.
In the end there are more ways to gauge [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Keeping a Positive AttitudeListen | Listen in your iPhone | Download | View full cache | Visit Website YouTube Insight ToolToday we get a great tip from Dave King of www.davekingmusic.com who has been playing with different videos on youtube.com. It turns out there is a great tool to give you demographics, and LOTS more on the people who watched your video.
Alesis ProTrack Released
Alesis has launched a new portable recoding device that works with your [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website YouTube Insight ToolListen | Listen in your iPhone | Download | View full cache | Visit Website Building the BuzzListen | Listen in your iPhone | Download | View full cache | Visit Website Building the BuzzThis show originates from www.musicianscooler.com
Are You Releasing a CD in 2009?
Do you know what the following bands have in common?
Heaven and Hell
Ace Frehley
U2
Prince
They are all releasing CDs in 2009, and they alerted the media in late 2008.
By letting your fans know you are working on a CD it can build anticipation, and make them excited [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website POP QUIZListen | Listen in your iPhone | Download | View full cache | Visit Website POP QUIZThis show originates from www.musicianscooler.com
Are You Ready to Promote Your Band?
If you have a car, a wallet, a purse, do you have something in those items to promote your band?
CD
Promo CD
Flyer
Bio
Sample CD
Business Card
ANY item so that if someone asks about your band, you can hand them something (in theory it would have your band’s website). [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Happy Birthday!This show originates at www.musicianscooler.comPlanning For 2009If you do not make a plan for 2009 you will accomplish less than those who do. This is a proven fact from numerous studies. You need to write them down, make them specific, and review them on a frequent basis. To help with this I have made a [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website The Biggest Loser’s Dan Evans is Going All Out With MusicDan weighed 310 lbs when we started the biggest loser. He lost 110 lbs and is now out making music. When asked about how he got to 310 Dan admitted that with all the drive-throughs etc, he was drinking almost a 12 pack of soft drinks a day. Then add to that french fries etc.
We [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Your Band’s E-mail AddressThis show originates from www.musicianscooler.com
My Gmail Account Got Hijacked
I went to login to my account. That’s funny, it won’t let me in. Then when I used the password reminder, it sent my password to an email that wasn’t mine. A week later and I still can’t get google to give it back to me on [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website MySpace - I TOLD YOU SOThis show originates from www.musicianscooler.com
Today we talk about a band that lost it MySpace page when MySpace decided to pull it from them. There is nothing the band can do. After all what are they going to do ask for their money back? This is why every band should use their website as their [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Make Your CD Go ViralThis show originates from www.musicianscooler.com This is show 221.
Sponsor: Get your inexpensive Budget Rental Car savings. Save $30 off weekly rentals, or 10% off other time rentals at www.budget.com/musician
Hello Stranger CD Campaign
Julian Moor and the Band Georgia Wonder (www.gwonder.com ) created 40 CDs with a message “Hello stranger I am on a journey please pick [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website A Cool Music Marketing SiteI just found out about a new service. It’s called Our Stage. It’s kind of a Sonicbids (as you get a FREE EPK, and the ability to get gigs) meets Garageband (as you get reviewed by industry types) meets MySpace (as you can have friends). Meets American Idol (as you can enter and win [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Building Your TribeThe band O.A.R. sells their CD on a USB bracelet. If you buy the bracelet at a show, you can come back after the show and have that night’s show saved to the USB drive. They are also selling these recordings (on a USB drive) on their website for $30.
So they charge a little more [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website Leave it All On The StageBuddy Guy Rocks The Stage at Age 75
There is a reason Buddy Guy has 5 grammys and has inspired Eric Clapton, Stevie Ray, and Jimi Hendrix. He is a great performer. Watch this video and you will see how he is not faking one note. He also uses dynamics, smiles while he is on stage, [...]Listen | Listen in your iPhone | Download | View full cache | Visit Website 10 Music Marketing ToolsThis show originates at www.musicanscooler.com
Cool iPod Application for Sound Engineers
I’ve got a great iPhone app for the Cooler - at least their techie friends.
It’s called SignalScope and it’s a full-scale real time audio analyzer which will handle the full 20-20kHz audio range*. I’ve already used it on a bunch of gigs and it works great [...]Listen | Listen in your iPhone | Download |
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