Link to the Show / Show NotesYour local Yellow Pages books are a wealth of consumer information but they also provide a stunningly accurate picture of the business markets in a particular community. Think about it, by analyzing the advertisements you can determine the number of businesses in a particular market, the total number of businesses in the area, the percentage a particular industry represents in the area, etc. Listen as I talk with Vanish Patel and learn how to apply a simple mathematical formula to determine hot markets in any geographic area. Part 2

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