JCPenney CMO Goes Back to School - 21-Aug-05: Radio Talk Show Archives 08-21-05 article: contact Stephanie Ceritelli

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Entered in Database : 2005-10-05 00:00:00
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Mike Boylson is the Executive Vice President and Chief Marketing Officer of the J.C. Penney Corporation. Previously, Boylson served as Vice President and Director of Marketing Planning and Promotions. In 1999, he was selected to serve on the strategic task force that led and directed the implementation of the retailers centralization, a landmark undertaking in JCPenneys 100-year history. Boylsons background includes positions as District Manager, Regional Business Planning Manager, Senior Merchandising Manager, and Store Manager. HeJoined JCPenney in 1978 as a Management Trainee. (Article to be submitted)...

21-Aug-05 4:00 PM

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