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A Practical Guide To Market Research - Chapter 9 - Turning Data Into Findings Episode | The Market Research Podcast

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The Market Research Podcast

Produced By: B2B International Ltd - Market Research Specialists

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A Practical Guide To Market Research - Chapter 9 - Turning Data Into Findings


A Practical Guide To Market Research - Chapter 9 - Turning Data Into Findings

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DATE : Mon, 25 Jun 2007 14:24:08 +0000
Entered in Database : 2007-06-25 14:24:08
length : 5271299
Link to the Show / Show Notes

Welcome to the audio serialisation of “A Practical Guide To Market Research” written by Paul Hague, Managing Director of B2B International. This chapter covers: • Things to think about at the outset that will help the analysing of quantitative data.• How to analyse and interpret quantitative data. • Different types of quantitative data including ordinal and categorical data. • [...]


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