What does it take to start a successful business? We’re working the phone to find the answers by calling entrepreneurs, venture capitalists and their friends and foes. This podcast features our conversations.

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VV Show #46 - Jeremy Stoppelman of Yelp

VV Show #46 - Jeremy Stoppelman of Yelp

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DATE : Sun, 24 Jun 2007 19:23:23 -0500
Entered in Database : 2007-06-25 00:23:23
length : -1
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Jeremy Stoppelman is the co-founder and CEO of Yelp, a site where users can write and share reviews of local businesses. Everyone's now a restaurant critic. However, local reviews were not the original focus, but just one of several features in the earlier versions of the site. Noticing the growth of this buried feature, Yelp re-tooled the site around reviews and hasn't looked back since. Does this story sound familiar? Jeremy's the former VP of Engineering at PayPal, which also had to drastically alter its business early in its life. Listen in to hear Jeremy's thoughts on growing a local enterprise, giving users and identity, and how to recognize and act upon the need for change.

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