According to Mike Moran, Marketing is Now a Conversation and With His Help We Learn Why It's So Important to Do It Wrong Quickly

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DATE : Fri, 11 Apr 2008 14:00:00 GMT
Entered in Database : 2008-04-11 14:00:00
length : 9642656
Link to the Show / Show Notes

Co-host Brad Forsythe interviews this weeks guest Mike Moran, author of Do It Wrong Quickly. Mike is an IBM Distinguished Engineer for OmniFind search software, which offers the security, scalability, and extensibility needed for enterprise search solutions. Prior to this position, Mike spent eight years in various positions at IBMs customer-facing Web site, ibm.com, most recently as the Manager of ibm.com Web Experience, where he led 65 information architects, Web designers, Webmasters, programmers, and technical architects around the world. Mike is an expert in search marketing, search technology, publishing, Web personalization, and Web metrics, who regularly makes speaking appearances. Mikes previous appearances include Search Engine Strategies, AD:TECH, Consumer Reports WebWatch, OMMA East, and the Enterprise Search Summit. Mike also writes the Biznology newsletter and blog is the co-author of the best-selling Search Engine Marketing, Inc., and writes the search marketing...

11-Apr-08 9:00 AM

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