Cross-Platform Video Panel

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DATE : Tue, 03 Jul 2007 10:42:37 -0400
Entered in Database : 2007-07-03 14:42:37
length : 26953557
Link to the Show / Show Notes

Advertisers are creating video assets to be deployed on every possible communication channel - cell phones, web pages, iTV, VOD, buildings in major cities, and others. It seems everywhere you look there is a video advertisement trying to draw your attention. But how do smart marketers take advantage of this opportunity and create positive brand connection? And how does User-Generated video impact the industry? The Moderator & Panelists Moderator: Stokes Young Director of Video, MSNBC.com Panelists: Carolyn Forster Vice President, PHD Detroit Mark Flaharty Midwest Director of Sales, YouTube Dina Roman SVP Marketing and Sales, Brightcove Jeff Hufford SVP of Distribution, Broadband Enterprises

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