The Automotive Shopper & The Automotive Advertiser: Creating the Best Experience for Each

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DATE : Tue, 22 Aug 2006 21:25:01 -0400
Entered in Database : 2006-08-23 01:25:01
length : 28483584
Link to the Show / Show Notes

Third-Party automotive research sites are constantly challenged with creating the most intuitive and informative user experience for their customers. They also must cater to the needs of their advertisers, their primary source of income, to ensure that they are obtaining the most favorable positioning and prime opportunity to communicate its message to the site visitors.

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