Ernie Landante of Novita Issue Communications discusses public relations and public affairs news and theory and offers practical ideas you can use.

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ClickZ Online Video Advertising Forum: Pete Blackshaw

ClickZ Online Video Advertising Forum: Pete Blackshaw

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DATE : Tue, 20 Jun 2006 02:46:27 GMT
Entered in Database : 2006-06-20 02:46:27
length : 7495389
Link to the Show / Show Notes

What constitutes “online buzz”? Pete Blackshaw, Chief Marketing Officer for Nielsen BuzzMetrics, explains what is, and is not, “buzz”. Blackshaw was a speaker at the Click Z Online Advertising Forum, Friday, June 16 in New York.

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