Link to the Show / Show Notes“Because the matter is in litigation, it is inappropriate for us to comment.”
This is the typical reply from public relations executives to press inquiries regarding legal matters. Is this the best we can do? Does saying nothing help or hurt our clients or employers? What is PR’s role in lawsuits?
Richard S. Levick, Esq., President of Levick Strategic Communications, discusses how PR plays a critical role in litigation strategy.

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