Link to the Show / Show NotesArches, Swooshes, Mouse Ears, Apples and Windows...what's the big deal about those tiny pictures we call 'logos'? The Effective Edge Strategy Team flies high above the action (complete with tight blue suits with red letter S's on them) to look down and cut a swath of piercing insight through the uncertainty with their magical laser bean eyes. Plus: an extended visit to 'Special Kevin's Quality Logo Design and Meat Packing Co.' in the little town of Space Elf, Alberta. [URL: , Show #23 (Length: 27:02, approx. 6.18 MB])

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