Aaron Webster, Webster Foods L.L.C.

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DATE : Wed, 03 Feb 2010 01:00:00 PST
Entered in Database : 2010-02-03 09:00:00
length : 5936564
Link to the Show / Show Notes

Katie and Esther interview Aaron Webster, a managing member of Webster Foods, an investment group established to bring Tasti D-lite franchises to Texas. Webster discovered the “low-fat ice cream alternative” in New York and, with a team of investors, is working to grow multiple locations throughout Houston, Austin and San Antonio. Webster discusses his marketing efforts—both online and offline—to increase awareness of his sweet treat shops. (“Oreos ‘n peanut butter is tough to beat. It’s a real bruiser!”)

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