JJTV #71 - Is Your Brand Social

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DATE : Fri, 05 Feb 2010 04:54:19 PST
Entered in Database : 2010-02-05 12:54:19
length : 1041
Link to the Show / Show Notes

Do you have a social brand? What is a social brand? Can a shoe or a can or a car even BE social? How come Apple is the "most social brand" when in reality they're anti-social. I also introduce R.E.A.C.H....